CHRISTMAS 2024
1, 2, 3 .... MERRY CHRISTMAS!
IMPLUVIA was born from a challenge, creating a box with an unusual shape having strong artistic references inspired by the artistic avant-gardes of the 20th century that is industrializable and producible on a large scale.
A trend, a tradition, a sweet treat?
Think of me how you like, it doesn't matter, I'm the Overkart idea for the Advent Calendar
and we will count down together till Christmas!
SIMPLE
100% Made in Italy
Innovative design combining creativity and functionality.
The peculiarity of the tree format is combined with structural simplification, giving shape to a simple but particular project, easy to assemble even with a distinctive style.
PRACTICAL
Cardboard outer cover and folding cases for the single day-housing
Self-locking assembly without need for gluing.
One-piece inlay for the internal structure in honeycomb cardboard that minimizes all the steps of assembly. This type of cardboard guarantees lightness and strength to the structure at the same time.
The combination of an interlocking outer cover dressing the structural soul of the product and the self-interlocking folding boxes placed in the dedicated days-housings allows the entire structure to be almost self-assembling.
SUSTAINABLE
Design and development that allow to replace thermoformed inlays in foam or plastic materials with totally
eco-friendly solutions for the days-housings.
Environmentally responsible ennoblings and printing finishes, lamination in PLA film in compostable corn starch.
STYLISH
The artwork is designed in order to graphically integrate the folding cases into the basic structure, avoiding that the days-housings represent separate elements and giving a harmonious and elegant style to the entire calendar.
The offset printing is protected by a totally recyclable lamination and embellished with rainbow hot stamping to stand out the numbers.
AND AFTER DECEMBER 24th?
DON'T TRASH ME, REUSE ME.
In support of the REDUCE, RECYCLE, REUSE goal, once Christmas arrives, I can be your 2025 annual calendar. Turn me around, you can hang or lean me… use me again for the whole year!
Benefits
For our customers
During the production process, minimized manual steps to create the final product.
More immediate assembly and single-format folding boxes pursue the cost saving aim.
Versatility in content, folding cases suitable for various kinds of small size items.
For the end consumer
Simplified recycling mode thanks to the mono-material choice and the streamlined structure of the calendar.
Dual functionality of the project (advent calendar/annual calendar) that extends the life cycle of a typically Christmas item, avoiding an immediate disposable approach.
It is also an additional incentive to buy, such as combining 2 gifts into one.
An example of our creative ability that goes beyond what the client requires, offering an additional plus.
